AutoNation Subaru Spokane Valley are honored to receive the 2026 Subaru Love Promise HEART Award.
In recognition of our commitment to our customers and community.
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to living the Subaru Love Promise.
The 2026 Subaru Love Promise HEART Award recognizes Subaru retailers who use the principles of HEART: Honesty, Empathy, Appreciation, and Respect to earn your Trust.
We have been recognized for providing exemplary customer service and staying committed to our community.
Here at AutoNation Subaru Spokane Valley, we love making a positive impact on the lives of all of our customers, employees, and neighbors. We thank you for your support.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
What is the Subaru Love Promise Community Commitment?
At AutoNation Subaru Spokane Valley, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is AutoNation Subaru Spokane Valley dedicated locally to the Love Promise?
Subaru, like Spokane itself, is known for it's community. It is an honor for our village here at AutoNation Subaru to be a part of both. We will facilitate everywhere we can to improve the quality of life for the aged, young, pets and those of us who are not as a advantaged, not only with funds we raise but with hands on activities. Please join us and together we can make life here in Spokane better for all.
Spokane Humane Society
Arbor Day Foundation
Five Mile Prairie View Element, Lakeland Education Foundation, HOPE Spokane
YMCA, Meals On Wheels
NW Autism Center, American Childhood Cancer Organization Inland NW, Joya
Love Promise Stories from AutoNation Subaru Spokane Valley
Subaru and AutoNation Subaru Spokane Valley believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
A Love Promise to Our Spokane Community - Mandy H
On August 1st, our Spokane community faced devastation that changed lives in ways many of us never imagined. The Old Trails and Autumn Lane fires brought fear, heartbreak, and uncertainty to families who suddenly found themselves facing the unimaginable leaving behind homes, belongings, memories, and a sense of security. But in the middle of the devastation, something beautiful happened. Our community came together. Our store had the privilege of partnering with the American Red Cross to gather and collect supplies for the families affected by the fires. What began as an effort to provide necessities became something much greater. It became a reminder of what happens when people choose compassion over fear, generosity over uncertainty, and love over helplessness. Every donation, every box of supplies, every helping hand, and every person who simply asked, "How can I help?" carried a message to our neighbors: You are not alone. That is our love promise. We are deeply blessed to be part of such a remarkable community. Spokane has once again shown us that when tragedy strikes, love can be stronger. To every person who donated, volunteered, encouraged or simply showed up: thank you. You reminded us that a community is more than a place we live. It is the people who lift each other up. Spokane, you are not alone. We are in this together.
Team Zayne - Mandy H
On June 6, the AutoNation Subaru Spokane Valley team came together to walk in the Great Strides event in support of Zayne and to help raise awareness and funds in the fight against cystic fibrosis. Zayne is 12 years old and faces the challenges of cystic fibrosis every single day with incredible strength and courage. While there is still no cure for this genetic disease, events like Great Strides remind families living with CF that they are not alone. The love, encouragement, and support from friends at AutoNation Subaru Spokane Valley mean more than words can express and provide hope to keep moving forward. From the bottom of our hearts, thank you to everyone who came out to support Zayne and this important cause. Because of your generosity and kindness, together we raised $2,950 to help fund research and bring us one step closer to a cure. Your support made a meaningful difference, and we are truly grateful.
The Good Samaritan - Mandy H
On June 16, at approximately 2:00 p.m., a tragic car accident occurred on the street behind our store. The young woman was trapped beneath the vehicle in critical condition. Without hesitation, two of our technicians, Dustin Arndt and Austin Butcher, rushed to the scene carrying a jack from our store to assist the firefighters. Their quick thinking, courage, and willingness to act in the face of such a devastating situation helped emergency responders lift the vehicle and free the young woman. In a moment when every second mattered, Dustin and Austin stepped forward with compassion and selflessness. Their actions played a vital role in giving this young woman a chance at survival and are a powerful reflection of their character and their commitment to helping others, even under the most difficult circumstances.
Subaru Loves the Earth - Mandy H
On April 9th 2026 here at AutoNation Subaru Spokane Valley, we are proud to be part of Subaru's commitment to protecting and preserving our environment through the Subaru Loves the Earth initiative. This year's event was an opportunity to engage our customers and community in meaningful conversations about sustainability and environmental stewardship and even learn more about our environment and the trees that thrive in our area. Our showroom featured an interactive Subaru Loves the Earth display highlighting Subaru's partnership with the Arbor Day Foundation and its commitment to making our communities greener. We distributed 100 young trees to customers, encouraging them to plant them throughout Spokane Valley and contribute to a healthier, more beautiful environment for future generations. Our customers were excited to take home a tree and become part of Subaru's mission to create lasting environmental impact. We delivers all 100 trees! Our team enjoyed engaging with customers, answering questions about the program, and sharing how even small actions like planting a single tree can make a lasting difference in our community. The Subaru Loves the Earth event reflects our dealership's commitment to giving back beyond the showroom. We are grateful to Subaru and the Arbor Day Foundation for providing the opportunity to help make Spokane Valley greener, healthier, and more sustainable.
Lizzy Loves People! - Joshua A
On April 2nd Lizzy showed up right on time. Green vest, big smile, good energy right from the start. She's with the Girl Scouts of Eastern Washington and Northern Idaho, but she's way more than that. It's not just cookies or badges with her. She's got heart. You can tell she actually cares about people, and it shows in how she talks, how she listens, how she carries herself. That day, she wasn't there to sell anything. She just came to hang out. Talk to people. Make them laugh. Check in and actually mean it when she asked how someone's day was going. Little moments, but they stuck. You could see people light up just from a quick conversation with her. That's the love promise right there. Not anything big or flashy. Just showing up, being real, and treating people right. Being kind even when you don't have to be. Lizzy does that naturally. She connected with people, made the space feel better, and left a good impression on just about everyone she talked to. You don't forget that. Not because of anything she said in particular, but because of how she made you feel.
Helping Kids Step Forward With Confidence - Tayler N
Love isn't always loud. Sometimes, it looks like a simple pair of shoes - brand new, laced up with care, and handed to a child with a smile. At our recent Operation Warm event, love showed up in the most meaningful way. Thanks to Operation Warm and our incredible partners at AutoNation Subaru Spokane Valley, over 100 children in our community received new shoes and socks. Something every child deserves, but not every child has. For the kids who walked in unsure and walked out a little taller, these shoes were more than footwear. They were confidence. Comfort. A reminder that their community sees them, values them, and believes in their future. This is what a love promise looks like to us: neighbors showing up for neighbors, partners coming together for good, and children leaving warmer, inside and out, than when they arrived. We're proud to stand alongside Operation Warm and AutoNation Subaru Spokane Valley in keeping that promise, one step at a time. Now in our second year of partnership, this collaboration reflects a continued love promise to care for, uplift, and invest in the children who need it most.
Subaru Loves Pets at Spokane Humane Society - Joshua A
At AutoNation Subaru Spokane Valley, our commitment to the Subaru Love Promise means showing up for our community—especially for those who don’t have a voice of their own. This October, we were proud to partner with Spokane Humane Society and Subaru Loves Pets® during PetSmart Charities® National Adoption Week at the Northpointe PetSmart Everyday Adoption Center. For an entire weekend, dozens of cats, dogs, puppies, and kittens were given a brighter future as they met potential families ready to offer them love, safety, and a forever home. Thanks to the generous support of Subaru Loves Pets® and AutoNation Subaru Spokane Valley, adoption fees for select pets were fully waived or discounted, removing financial barriers and helping more animals find the homes they deserve. Every adoption represented a second chance—not just for the pets, but for the families whose lives were changed by welcoming a new companion. This event was especially meaningful as October 26 marked the 12th anniversary of the Spokane Humane Society’s Everyday Adoption Center partnership with PetSmart Charities at the Northpointe location. For over a decade, this center has been a cornerstone of lifesaving work in our community, and we were honored to celebrate that milestone alongside the dedicated staff, volunteers, and adopters who make it possible. Seeing wagging tails, gentle purrs, and joyful families reminded us why Subaru Loves Pets exists: because love changes lives. We are grateful to Spokane Humane Society and PetSmart Charities for their unwavering dedication, and we look forward to continuing our partnership to help local pets find their furever homes—one adoption at a time.
Great Strides Cystic Fibrosis Foundation - Mandy H
On June 7th, our family had the incredible honor of seeing Team Zayne come together for the Cystic Fibrosis Foundation Great Strides walk. Zayne is 11 years old and lives every single day with Cystic Fibrosis. Watching him face the daily challenges of this disease with so much courage reminds us how strong and determined he truly is. This year, we were blessed to have the support of AutoNation Subaru Spokane Valley, who sponsored Team Zayne. With their generosity and the kindness of so many friends, family, and community members, we were able to raise over $3,000 for the foundation. That money goes directly toward research, treatments, and resources that give kids like Zayne more hope for the future. For us as parents, it means everything to see our community rally behind Zayne, not just to raise funds, but to raise awareness and show him how loved he is. Thanks to Subaru’s support, we were reminded that we are not alone in this fight. The encouragement, the donations, and the smiles that day were all part of what makes the Subaru Love Promise so real: it’s about people coming together to make a difference in the lives of families like ours. Zayne may live with Cystic Fibrosis, but with love, support, and moments like these, he never faces it alone.
AutoNation Subaru Spokane Valley Spreads Hope - Tovi E
On July 8th, AutoNation Subaru Spokane Valley partnered with The Leukemia & Lymphoma Society (LLS) and Providence Sacred Heart Children’s Hospital, Pediatric Oncology and Hematology Outpatient Center through the Subaru Loves to Care initiative. This partnership involved delivering blankets, and messages of hope to cancer patients. It was an amazing delivery day filled with kindness and connection. Through AutoNation Subaru Spokane Valley’s participation in these programs, it shows they care. AutoNation Subaru Spokane Valley consistently shows up and shows out for their community, and that impact was felt on the delivery day. We are so grateful to work and live in a community that takes care of one another. Thank you, AutoNation Subaru Spokane Valley, and thank you Providence Sacred Heart Children’s Hospital, pediatric Oncology and Hematology Outpatient Center for being firm in your mission to help others.
AutoNation Subaru Spokane Valley Teams Up with Boys & Girls Clubs of Spokane Valley - Joshua S
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Spokane Valley, this is a harsh reality. Helping others strengthens communities, which is why AutoNation Subaru Spokane Valley is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like AutoNation Subaru Spokane Valley have helped nearly 900,000 children and adults in urgent need. On 02/12/2025, AutoNation Subaru Spokane Valley donated 120 coats to Boys & Girls Clubs of Spokane Valley - The Club at Keystone. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
